For many years, the value of a black woman's beauty was based off complexion and quality of hair. This skewed idea of beauty resulted in a sense of division that has reverberated throughout decades and is the experience of countless black women.
However, in alignment with other beauty projects and platforms that seek more, #TeamBlkGrlFly presents 'The Beauty Standard.' With the focus on beauty, hair and happiness, finances, as well as overall health and wellness, ‘The Beauty Standard’ is a weekend happening, taking place in Charlotte (the Queen City) in Summer ’17. Slated for July 15th, 'The Beauty Standard' was created to celebrate and highlight women of color—allowing us to enjoy each other’s company and invest in our brands, all the while proclaiming and acknowledging that we are the standard of beauty.
To be clear, we are so much more than the societal norms of beauty pushed in current media outlets! All of us with our various hues, textures of hair and shape of body are forces to be reckoned with and while this is a family-friendly event, this one is for us, sis! CHEERS!
'The Beauty Standard' believes in our magic and via an array of workshops and demonstrations, discussions and presentations, entertainment and celebrity guests, attendees will become educated, empowered and armed to battle society’s ‘labels’ and stereotypes. More, those in attendance, will be uplifted and leave with a greater sense of self and community.
Further, as many festivals and hair tours focus on the natural female, 'The Beauty Standard' will be a breath of fresh air as it encompasses and welcomes all textures. Whether you’re relaxed or natural, 'The Beauty Standard' salutes and celebrates you as it seeks to reflect both uniqueness and oneness, while honoring women of color in the Charlotte community and beyond.